Digital Strategy

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What is the service?

To achieve your business goals, you need a solid digital strategy to follow.

Your online presence is the sum of all information channels in which you are visible. At Arikt, we can offer you the development of such a strategy, tailored to the market you operate in, your competition, and the budget you have.

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Here are some key elements included in a digital strategy

1.

Analysis of business goals, business model, and target audience

2.

Defining the target market and audience to focus digital marketing efforts on

3.

Selecting the most appropriate digital channels and tools to achieve the set goals

4.

Developing a strategy, detailed plan, and execution schedule

5.

Strategy implementation, monitoring execution, and evaluating results

How Will a Digital Strategy Improve Your Business?

The goal of the digital strategy service is to help clients optimize their online presence, attract and engage their target audience, and achieve their business objectives through the effective use of digital channels and tools.

How Can I Tell if the Campaigns Are Successful?

Besides the increase in the number of users and visits to your social media and website, we will send you reports with information about the results achieved.

What is the time frame for this strategy?

The digital strategy can cover a period from 1 month to 1 year, but it is good practice to review it at the end of each month and each quarter in order to improve it according to the company's evolving needs.

On what basis are the advertising placements selected?

We tailor the selection based on your business and the industry you operate in, also taking your budget into account. We analyze the behavior, interests, and preferences of your target audience in the online environment. Depending on the success of the ads, the advertising placements may be adjusted during plan reviews to ensure the best possible ROAS (Return on Ad Spend).

What does a strategy look like?

In short, a digital strategy is a list of recommendations for developing and promoting your business online. To ensure transparency, we prepare a Roadmap — a visual representation of the proposal by types of marketing and months of the year.

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